03.07.2009


Silver is the new Blue

Leading UK vehicle auction company, British Car Auctions (BCA), has published details of the most popular used car colours sold in the first three months of 2009.

With data covering 125,000 vehicles, Silver took the number one position at nearly 25%, posting a 1.5-point increase since last year. Blue was toppled from the top spot, falling by two points to 21.4%.

Black gained the biggest increase in share, moving from fourth to third place and from 12.5% to nearly 18% of the total. Grey meanwhile – hugely popular on new cars three or four years ago – leapt from seventh in 2008 to fourth in 2009, going from under 7% to over 10% of the total. But Red, a favourite in the 80’s and 90’s only just made it into the top five after coming third last year and dropped from 12% to 9%.

The list also features more unusual colours, as manufacturers use increasingly subtle shades to make their vehicles more appealing - Amethyst, Aluminium and Avalon, or Morello, Mulberry, Mushroom, for example, while Psychedelic Azure and Carbon Quartz typify the new generation of colours, where one word just isn’t enough to convey the sumptuousness of the actual colour!

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