Cromax, formerly known as DuPont Refinish has introduced a new PowerTint, PT156 Clean Orange – to it’s Imron Fleet Line offering. PT156 Clean Orange gives refinishers the ability to match brilliant orange colours perfectly, while at the same time achieving optimum hiding and durability.
Five Star, the international network of top-echelon bodyshops of the Cromax® brand, formerly known as DuPont Refinish has launched a redesigned logo and signage. The revamped logo and clean, modern signage means that Five Star members will be even more visible in their market.
Kim Clarke has been appointed DuPont Refinish brand manager EMEA, effective immediately. As the EMEA ambassador of the DuPont Refinish brand, Clarke is charged with developing and maintaining strong brand awareness while maximising short- and long-term sales volumes and profits. In addition, her role will see her organising and coordinating marketing activities in cooperation, and
Achieving global excellence in colour matching doesn’t happen overnight. DuPont Refinish has worked tirelessly over the decades to develop cutting-edge colour tools to attain this and earn its place as market leader.
DuPont Refinish training offers refinishers at every stage of their career the opportunity to maximise their skills sets and productivity, which in turn helps their bodyshops increase profitability. For 2013, DuPont Refinish concentrates on five key training areas for refinishers: