First Line and Key Parts brands provide quality and diversity
The First Line Group (FLG) has a longstanding reputation for supplying premium quality service and repair parts to the independent aftermarket and its wheel bearing programmes, which come under its First Line and Key Parts brands, are particularly popular.
To date, there are nearly 1000 part numbers in the First Line wheel bearing range, providing vehicle parc coverage spanning almost 65 years, from the 1952 Triumph TR2 to the 2014 BMW 2 Series. This extensive range also covers all types of vehicle from the latest zero emission vehicles such as the Nissan Leaf and Renault Fluence ZE, to Sports/Supercars such as the Aston Martin DB9 and Nissan GTR.
In common with the original equipment (OE) fitment, each premium quality First Line wheel bearing kit comes complete with all the necessary accessories such as locking nuts, stretch bolts, circlips etc. and as each is also sourced from the worlds leading OE bearing manufacturers, workshops can have complete confidence in the bearings they install.
In addition to this sourcing policy, FLG is also committed to continuous range development where its strong relationships with suppliers, allied to investment in its product cataloguing, allows it unprecedented access to vehicle manufacturers (VM) OE information. This enables it to introduce new products into the range quickly and efficiently and sometimes, as was the case with the BMW 2 Series (F22) – Front (FBK1253), the Land Rover Discovery Sport – Rear (FBK1322) and Vauxhall Cascada – Front (FBK1170), even before the vehicle is released for sale.
FLG also publishes a monthly new-to-range (NTR) bulletin, which contains the full details of the kit applications and cross-reference information, with its part numbers and application details only released when the part is in stock and available to order.
Recent NTR additions include:
FBK1357 – Ford B-Max – Rear
FBK1306 – LTI Taxi TX1, TX2, TX4 – Front
FBK1352 – Jeep Patriot 4wd – Rear
FBK1332 – Nissan Leaf – Rear
Alongside First Line, FLG also offers the Key Parts brand, which in the two years since its introduction has proved to be tremendously popular with workshops and with the recent addition of 19 new wheel bearing kits, the range stands at almost 190 part numbers.
Notable additions from among these new applications include Mini One and Cooper front wheel bearings (KWB891), Citroën C5 and Peugeot 307 front (KWB893), Audi/Seat/Skoda/VW front (KWB978) and the Ford Transit Connect front (KWB997).
In common with the rest of the range, these kits contain all the necessary fitting hardware and come with a 12-month or 12,000 mile warranty. Many of the new kits in the enlarged range are also equipped with the magnetic encoders that are required for the correct operation of the vehicle’s ABS or traction control system, which makes Key Parts wheel bearing kits pure and simply a cost-effective and reputable repair option for the UK’s most popular vehicle applications.
Central to FLG’s business principle is to ensure its customers have access to the largest possible range of high quality products, combined with the best levels of stock availability and superb customer service. As an important brand within the FLG family, this principle is equally applied to all Key Parts components, which therefore provides the independent workshop with another excellent option in today’s ultra competitive service and repair market.
For more information about the premium quality wheel bearings available from the First Line Group, please call the sales team on: 01869 248484 or visit: www.firstlineltd.com