Škoda Ireland lands aftersales award

Škoda Ireland’s excellence in Aftersales has been recognised worldwide at the highest level with news that it has landed the ‘World Importer of the Year for Aftersales’ award.

The award, which was presented at a special ceremony in Prague on July 3, is the highest Aftersales honour within the Škoda brand that can be given to any of its importers.

Global Head of Parts & Service for Škoda Auto, Roman Havlasek said, “Loyal customers and dealer profitability are key Škoda priorities, and Ireland has managed to achieve both of these goals while at the same time delivering excellent customer satisfaction ratings and business growth. I would like to congratulate and thank the Irish Škoda network for their good work.”

Commenting on the award, Head of Aftersales Škoda Ireland, Mark Hayes said, “This award is a great honour and it recognises the hard work by the entire Škoda Ireland team and the Škoda dealer network in developing our Aftersales range of services, building the Aftersales brand and delivering a world-class service to Škoda customers in Ireland.”

“Aftersales is often overlooked in the overall sales and ownership cycle but it could be regarded as the most important element,” adds Hayes. “The customer experience really begins after you have left the showroom and this is where we work hard to make sure every minute of Škoda ownership is as rewarding as receiving the keys in the first place.”