Stertil Group acquires business activities of Beissbarth

Netherlands-based firm Stertil Group has taken over the business activities of vehicle workshop equipment specialists Beissbarth GmbH.

Beissbarth manufacturers testing and service equipment for automotive workshops and original equipment manufacturers.
This includes products for wheel alignment and driver assistance calibration (ADAS), headlight adjustment equipment, brake testers, lifts, and machines for tyre service and diagnostics.

Stertil Group says that Beissbarth will continue to operate as a separate company with its own distribution channels.

Through the acquisition, Stertil Group adds that it will help Beissbarth “tackle the challenges and opportunities of both the current and future combustion and electrification developments throughout the vehicle and equipment industries”.

Gary Palmer will remain in his position as the managing director of Beissbarth GmbH in Munich, Germany.

Palmer commented: “I believe that Stertil Group and Beissbarth are an excellent fit both in terms of product and mentality. Now with Beissbarth, the Stertil Group adds a company with an internationally recognised iconic brand, loyal customer base, and an outstanding and future-ready product and service portfolio.

“Above all else, we have an outstanding team of dedicated and skilled employees. I speak on behalf of the management team and employees when I say we look forward to being part of the solid and financially stable 
Stertil Group that will further empower the Beissbarth brand, as well help support our growth for the next 120 years or longer.”

In February 2022 Stertil Group also acquired Nussbaum Automotive Lifts GmbH, a specialist in automotive light duty lifting equipment.