Two new initiatives added to Autopromotec 2019


The 2019 edition of Autopromotec, the biennial international exhibition for automotive equipment and aftermarket products which takes place in Bologna between May 22-26, will include two new initiatives, the ‘Hybrid & ADAS Village’ and the ‘Italia: la passione in rosso’.

The former will be exclusively devoted to showcasing latest generation ADAS safety systems for hybrid cars and will be organised in collaboration with Quattroruote Professional. Against the iconic backdrop of outdoor area 48 at the Bologna Fair, the location of exciting motorbike competitions, a 14,000 sq. m racetrack will be set up to allow visitors, under the supervision of Quattroruote safe driving school instructors, to get on board of vehicles and see how they respond when the safety systems engage during a number of dynamic tests.

From lane support systems to the use of adaptive cruise control, from obstacle warning in reverse speed to emergency braking – both in heavy traffic conditions and in complete lack of lighting, this initiative is an absolute premier in Europe.

With this unique initiative, Autopromotec and Quattroruote Professional intend to raise awareness among vehicle repair professionals on the need to familiarise with new assisted driving tools to ensure their clients are perfectly safe after the maintenance, by always complying with manufacturer specifications.

All the visitors of the 2019 edition will be welcomed by Italia: la passione in rosso, a special, exciting vintage car show curated by Ruoteclassiche, featuring six impeccably red vehicles embodying the best of Italian motor heritage.

The show is open at the fair ground’s Quadriportico (Ovest Costituzione entrance) and is organised in collaboration with FCA Heritage and a number of private collectors; its purpose is paying homage to the Italian genius, creativity and passion for motors, a tribute to authentically “Made in Italy” masterpieces.