PPG unveils 2026 global automotive colour trends

PPG has launched its annual automotive colour report, headlined by the 2026 global design theme ‘Parallels’, which reflects the duality of global influences and personal expression.

Hosted by the company’s Automotive OEM Coatings global colour styling team in Shanghai, the briefing convened industry professionals, designers and trend forecasters to explore the intersection of mobility design, technology and colour innovation.

The Parallels theme includes three curated palettes: Authentic, Visionary and Expressive, and central to the collection is PPG’s 2026 Colour of the Year, Secret Safari.

A nuanced, mid-tone yellow-green with organic undertones, Secret Safari complements both the rugged silhouettes of off-road models and the sleek lines of sport vehicles. Its “chameleon-like” colour property works across body panels, wheels and trim parts, aligning with the industry’s move toward multi-dimensional, experimental finishes.

“Secret Safari embodies the desire for resilience and fresh sophistication,” said Cindy Li, PPG senior styling manager, Asia Pacific, Automotive OEM Coatings. “Its ability to change under different lighting conditions adds a layered depth that aligns with the multifaceted lifestyles of today’s drivers.”

PPG also highlighted its expertise in specialised styling through custom presentations focused on luxury vehicles, as well as the design of wheels and automotive parts – topics that drove significant engagement during the event.

These insights into high-end finishes and component aesthetics support the industry’s rapid transformation while improving colour accuracy and sustainability.

The company also underscored its strategic commitment to the Chinese market through high-profile, localised collaborations. Key highlights include the launch of a joint colour creation lab with Chery, the development of the custom-tailored Argyle Purple colour for BYD Yangwang, and a collaborative project with Xiaomi to design 100 new colours over the next three years.

“Colour is more than an aesthetic choice – it is a powerful tool for emotional connection and brand identity,” said Li. “By combining our global forecasting expertise with localised insights, we are helping automakers create designs that resonate with consumers and define the future of mobility.”